The FinalStraw team came together in October 2017 with a pretty big idea—to end plastic straw use with a game-changing reusable straw design.
Our groundbreaking kickstarter campaign raised 1.89 million dollars and started a global movement to reduce single-use plastics.
Emma Rose Cohen CEO and Co-Founder
Before starting FinalStraw, Emma earned her masters degree in environmental management and sustainability at Harvard. She spent four years in the Pollution Prevention Department at Los Alamos National Laboratory, working to reduce the Lab’s waste. Emma lives in Whistler, British Columbia with her dog Burrita and her spirit animal is a cuttlefish.
Miles Pepper President and Co-Founder
Miles Pepper, the fearless envisioner of FinalStraw, is now the leading force behind product development and manufacturing. A cinematographer by trade, Miles is motivated by hands-on work and driven to create products that solve unique problems. He is a self-proclaimed cat enthusiast and his spirit animal is (not shockingly) a barn cat.
Beccah Stains Sales and Distribution
Beccah has built her career in the promotional products industry. Concerned by the number of wasteful promotional materials that get thrown away, Beccah has always worked to advise her clients on ways to promote their brand in sustainable ways. She is a proud plant mom, ice cream connoisseur, and her spirit animal is an otter.
Helen Sharp Public Relations and Partnerships
Helen studied anthropology and art history before spending the majority of her career traveling the world and working in journalism, sales, and marketing. Her love for connecting like-minded people led her to PR, and her passion for reducing waste brought her to the FinalStraw team. She loves vintage anything, dancing, and coffee. Her spirit animal is a turtle.
Jenna McCarron Executive Assistant/ Fraud Prevention Specialist
Jenna, a former science teacher turned stay-at-home-mom, was compelled to abandon plastic straws after her youngest daughter insisted their family ditch the straws to save the ocean from plastic pollution. When not engaged in the pursuit of counterfeit FinalStraws, she can be found helping her kids ace their homework, hosting ice cream parties, and singing in the car. Her spirit animal is a very proud mama bear.
Alejandra Cromer Customer Service
Alejandra has been a lifelong lover of the outdoors, and seeing the trash left behind in even the most remote places has ignited her passion to #LeaveItBetter and eliminate single-use plastics. She is a dog-person (with a two of her own) and a die-hard Green Bay Packers fan. Her spirit animal is an otter, aka water dogs.
Leah Grubb Social Media
Leah, FinalStraw’s social media guru, has always been drawn to the power of social platforms and fascinated by their inner workings. She strives to share meaningful messages that spark conversations about everything from plastic pollution to who the rightful heir of airplane armrests is (it’s the middle seat). Leah loves to cook, aspires to be Joanna Gaines, and her spirit animal is a Shark.
Burrita Professional Snuggler
Burrita was rescued from the Espanola Animal Shelter when Emma decided to swing by the pound instead of getting a burrito. Burrita loves chasing squirrels, going backcountry skiing, and is a professional snuggler.